APA
Mowen J. C., Minor M. & Prentice Hall International. (1998). Consumer bahavior. Upper Saddle River, N. J: Prentice Hall International.
Chicago
Mowen John C, Minor Michael and Prentice Hall International. 1998. Consumer bahavior. Upper Saddle River, N. J: Prentice Hall International.
Harvard
Mowen J. C., Minor M. and Prentice Hall International. (1998). Consumer bahavior. Upper Saddle River, N. J: Prentice Hall International.
MLA
Mowen John C, Minor Michael and Prentice Hall International. Consumer bahavior. Upper Saddle River, N. J: Prentice Hall International. 1998.
TextPublication details: Upper Saddle River, N. J. : Prentice Hall International, 1998.Edition: 5th ed., international edDescription: XXI, 696 s. : il. ; 26 cmContent type: 
Basic collection
