Product strategy and management / Michael Baker and Susan Hart.

By: Baker, Michael JohnContributor(s): Hart, Susan JMaterial type: TextTextPublication details: London [etc.] : Prentice Hall Europe, 1998. Description: IX, 507 s. : il. ; 24 cmContent type: Tekst Media type: Bez urządzenia pośredniczącego Carrier type: WoluminISBN: 0130653683Subject(s): Produkty nowe -- zarządzanie -- studium przypadku | Zarządzanie produktem -- studium przypadku
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229054 Available 1000229054

Bibliogr. s. 487-498. Indeks.