Pocket marketing : the essentials of successful marketing from A to Z / [contrib. Tim Hindle, Michael Thomas].

Contributor(s): Hindle, Tim [Oprac.] | Thomas, Michael, (1944- ) [Oprac.] | Hamish Hamilton (Londyn) [pbl]Material type: TextTextSeries: The Economist Books | Pocket Management SeriesPublication details: London : The Economist Books : Hamish Hamilton, 1994. Edition: 2nd edDescription: VI, 202 s. ; 20 cmContent type: Tekst Media type: Bez urządzenia pośredniczącego Carrier type: WoluminISBN: 0241002397Subject(s): Marketing -- słowniki angielskie
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Bibliogr. s. 201-202.