Write on target : the direct marketer's copywriting handbook / Donna Baier Stein, Floyd Kemske ; foreword by Bob Stone.

By: Stein, Donna BaierContributor(s): Kemske, Floyd, (1947- )Material type: TextTextPublication details: Lincolnwood : NTC Business Books, 1997. Description: VII, 274 s. : il. ; 25 cmContent type: Tekst Media type: Bez urządzenia pośredniczącego Carrier type: WoluminISBN: 0844259144Subject(s): Listy reklamowe -- poradniki | Copywriting -- poradniki
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